March onwards and vow to collect only one bag of rubbish
The campaign, running from Friday, 15 March 2024 to Sunday, 31 March 2024, requires assistance from residents, councillors, schools, and local businesses across the borough to unite and demonstrate their pride in their community by participating in a large-scale litter pick.
The council is supporting the charity’s #BigBagChallenge – a call to the public to commit on the charity’s website to picking up litter from streets, parks, and beauty spots to safeguard vibrant communities and precious wildlife habitats.
This initiative coincides with the charity’s 70th platinum anniversary, established by Women’s Institute members in 1954.
Planned litter picks are scheduled throughout the borough to clear litter from the streets and public areas during the clean-up campaign of Britain’s favourite environmental charity.
Councillor Liam O’Rourke, the council’s cabinet member for climate change and environment, expressed his support for the Great British Spring Clean, highlighting the positive impact of litter picking on mental health, wildlife protection, and community cohesion.
Keep Britain Tidy’s chief executive, Allison Ogden-Newton OBE, praised the support from Rochdale Borough Council and emphasised the importance of local authorities in engaging and assisting volunteers during the campaign.
Residents are encouraged to make a #PlatinumPledge to mark the charity’s 70th anniversary by picking up 70 items, 70 bags, or spending 70 minutes outdoors litter-picking.
Litter-picking kits can be obtained from the council, and collected rubbish can be arranged for disposal.